Can a campaign apply only to some products?

Not today. A campaign sets the rate for the whole purchase.

Campaigns

Double points this weekend. No release required.

A campaign changes how many points a purchase earns, for the people and dates you choose. Marketing schedules it in the dashboard, and every till and shop picks it up on the next purchase.

Talk to us How it works

Every promotion should not be a developer ticket.

When points rates are hard-coded in the till or the shop, each promotion waits for a release and ends whenever someone remembers to switch it off. Campaigns are settings with dates, so they start and stop on time.

Set the earning rate for a periodGive a campaign its own earning percentage, start time and end time. During the window it replaces the normal tier or programme rate.
Aim it at a tier, a segment or bothRun double points for Gold members only, for a segment such as “Lapsed 90 days”, or leave both empty to include everyone.
Priority instead of accidentsWhen two campaigns overlap, the one with the higher priority wins. Bonuses never stack by mistake and your cost stays predictable.
Draft, schedule, pause, endPrepare campaigns as drafts, schedule them ahead, pause one in the middle of a run and resume it, all from the list view.
Every point knows where it came fromEach transaction records whether its rate came from a campaign, the tier or the programme default, and which campaign. Reporting on a promotion is a filter, not a guess.
Preview before launchQuote what a purchase would earn for a given member without recording anything.

Promotions that start and stop on time.

Draft, schedule, pause, end.

Every campaign has dates and a status your team controls from the list.

One rate wins, every time.

Campaign, then tier, then programme default. The transaction records which.

Which rate applies.

01Active campaignIn its date window and matching the member’s tier or segment. Highest priority wins.
02Member’s tierIf no campaign applies, the tier’s own earning rate.
03Programme defaultIf the member has no tier rate, the default for the programme.

What your team sees.

Campaign list filtered by status, active now, tier and segment
One-click activate and pause from the list
Form with dates, priority, earning rate and target tiers and segments
Bulk delete and CSV download of the list

For developers

GET /campaigns/active and GET /program expose what is running. Award responses include applied_via, campaign_id and campaign_slug.

request.httpHTTP

1POST /api/v1/campaigns
2{ "slug": "weekend-x2", "name": "Double points weekend",
3  "earning_percent_override": 4, "priority": 20,
4  "applicable_tier_ids": [2, 3],
5  "starts_at": "2026-10-09T18:00:00+02:00",
6  "ends_at":   "2026-10-11T23:59:59+02:00" }

Who it helps.

MarketingLaunch and stop promotions on their own schedule.
FinanceA clear, capped cost per promotion and per-transaction attribution.
ITNo code changes for seasonal promotions.

At a glance.

Statuses: Draft, scheduled, active, paused, ended
Targeting: Tiers, segments, or everyone
Overlap: Highest priority wins; no stacking
What it changes: Earning percentage for the window

Campaigns questions.

Not as an automatic trigger today. Bonus points can be issued as an offer to members who match a rule.

See it with your own programme.

Tell us about your members, your tills and your shop, and we’ll show you where Vendor Loyalty fits.

Talk to us Loyalty overview

Ready to get started?

Launch a store yourself, or talk to us about connecting ecommerce to the systems you already run.

Start building Talk to us

Vendor Standard
Everything you need to launch, manage and grow an online store. From €39/month.
Explore Commerce
Vendor Pro
Larger catalogs, advanced pricing, complex operations and deeper integrations.
Explore Scale